Privacy Notice

Who we are

DXB Dubai Hills is an independent property showcase. It is run by Felicity Properties L.L.C (RERA ORN 33951, broker BRN 59244, Dubai trade licence 1145910), a Dubai real-estate brokerage at Office 705 - Building 12 Marasi Dr - Business Bay - Bay Square - Dubai, and in this notice "we", "us" and "the operator" mean Felicity Properties L.L.C. The broker responsible for your details is Muhannad Al Nwilati Al Masri.

We are not a developer. Emaar Properties PJSC and the other developers of the projects shown on this site do not own, operate or endorse it.

The site shows information about the projects in Dubai Hills Estate: the developers' own published figures and registered sales and tenancy contracts from Dubai Land Department registration records. This notice is about the personal details we collect from you, not that market information.

What we collect, and where it comes from

Enquiry form. When you send an enquiry we ask for your name and your phone or WhatsApp number. You can also give an email address and your country of residence. The form asks which language you prefer, which project interests you, what you are looking for, whether you are buying a home or an investment, how many bedrooms you want, your budget band, your timing, how you plan to pay, and a free-text message. We also record the page you were on and the time you sent the form.

The form has a hidden field that people never see. It exists only to catch automated spam. To stop misuse, we also count how many enquiries each connection sends per day, using a scrambled code made from its IP address rather than the address itself; these counts are deleted after about three days.

FelicityBot, the AI assistant. When you chat with FelicityBot, the messages in that chat and the address of the page you are on are sent to our AI provider so it can write each answer. We do not save the chat. The conversation stays in your browser tab until you close it or start a new chat. To stop misuse, we count how many questions each connection asks per day, using a scrambled code made from its IP address rather than the address itself; these counts are deleted after about three days. If you ask FelicityBot to pass your details to us, it saves your name, phone number, email if you give one, and a short note of what you asked for, as an enquiry, exactly like the enquiry form.

WhatsApp. If you message us on WhatsApp, we receive your number and whatever you write. WhatsApp (Meta) handles the message under its own terms.

Server logs. The company that hosts the website keeps ordinary server logs, including IP addresses, for security and to keep the site running.

Visit statistics. The site counts its own visits, without cookies and without any outside analytics service. For each visit it records the pages you open, how long the site is on your screen and in use, the site or campaign you came from, your country (as our hosting provider reports it from your connection) and whether you use a phone, tablet or computer. If you tap a WhatsApp button, it also records when, which button, on which page and which project its message names; it never sees what you write or send in WhatsApp. It also records the date and time of the visit. A random code made in your browser tab ties one visit's pages together; it is stored with that visit's statistics and is not linked to your other visits. To count people rather than visits, it also stores two codes that change every day, one made from your connection and browser and one from your connection alone, so they cannot follow you from one day to the next; your IP address itself is not stored. Only the operator sees the numbers: as totals, and as a list of WhatsApp button taps with the country, source and device of the visit they came from, which does not say who you are.

Why we use it

We use your details to answer your enquiry and to follow up about the projects you asked about, in the language you chose.

If you ask us to register your interest with the developer, we pass the details needed for that to the developer. We do not do this unless you ask.

We do not use your details for anything else.

Who else handles your data

Four companies handle data on our behalf so the site can work: the hosting provider, the database provider, the email-delivery provider and the AI provider. Each may use your data only to provide its service to us, and none of them may use it for their own marketing.

Hosting provider: runs the website and keeps the server logs.

Database provider: a cloud provider stores enquiries and the visit statistics in a database on our behalf. Only the operator can see them, behind a password.

Email-delivery provider: each enquiry is also emailed to the operator through an email-delivery provider.

AI provider: Anthropic processes the messages you send to FelicityBot, on our behalf and under its commercial terms, to write the answers.

One other company receives data directly from you, and handles it under its own terms and privacy rules, which we do not control:

WhatsApp (Meta): messages you send on WhatsApp are handled by WhatsApp under WhatsApp's own terms and privacy policy.

The site's fonts and images are served from this website itself, so no other company receives a request when a page loads.

We do not sell your data

We never sell your details and never pass them to anyone for their marketing. The only time your details go to the developer is when you ask us to register your interest in a project.

Cookies and tracking

The site sets no cookies for advertising or tracking. Its visit statistics use your browser's session storage, which is cleared when you close the tab, instead of cookies. The only thing kept after that is a note in your browser's local storage of where your latest visit came from (the referring site or campaign tag) and when, so a page you open from it in a new tab is credited to the same site or campaign. Your next visit replaces it, it is never sent to us on its own, and clearing this site's data in your browser removes it.

Apart from the visit statistics and FelicityBot's question counts described above, the only technical data collected when you browse is the hosting provider's server logs. FelicityBot keeps your current chat in your browser's session storage, which is cleared when you close the tab; it is not a cookie and is sent to us only as part of your next question. If that changes, we will update this notice.

How long we keep it

We keep your enquiry while it is open and for up to 24 months after that, so we can follow up if a project you asked about changes. If you ask us to delete your details sooner, we will.

Messages on WhatsApp are kept under WhatsApp's own terms. Server logs are kept by the hosting provider for its security and operations. Visit statistics are deleted after 13 months.

Your choices and rights

You can ask us at any time to show you the details we hold about you, correct anything that is wrong, delete your details, or stop contacting you.

Send the request by email or WhatsApp using the contact details below. Tell us which number or email address you used so we can find your enquiry.

Links to other sites

Pages on this site link to the developers' brochures and floor plans (PDFs) and to Google Maps. Those sites have their own terms and privacy rules, which we do not control. Check them before you share anything there.

Changes to this notice

We may update this notice when the site changes, for example if we add analytics or a new provider. The date at the top shows when it was last changed.

Governing law

This notice is governed by the law of the United Arab Emirates, and the courts of Dubai have jurisdiction over any dispute about it.

Contact

WhatsApp: +971 56 352 0611

Email: mouhannad@felicitypro.com

Operator: Felicity Properties L.L.C (RERA ORN 33951, broker BRN 59244, Dubai trade licence 1145910)

Address: Office 705 - Building 12 Marasi Dr - Business Bay - Bay Square - Dubai